Enlightened Streetwear

Why Dharma Matters

Buy One
Feed One

Every purchase feeds cows rescued and placed in compassionate cow sanctuaries

Conscious Kids

Art Prints

Explore India's exquisite visual culture through our museum-quality canvas prints.

Our apparel celebrates the rich culture, art, and spirituality of ancient India and its timeless message of enlightenment, compassion, and the oneness of humanity.

Sustainability
What is a Goshala?
The traditional cow sanctuary is the indigenous and ethical alternative to factory farming
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Buy One, Feed One
Meet Our Partners
Located in Pleasanton, California, the Sri Surabhi Go Ksetra is a traditional Hindu cow sanctuary with a herd of thirteen well-loved cows
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